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Garment designer & Creative director
Garment designer & Creative director
UNWINDED: A Reflection on Urban Struggles
The design focuses on subtle details that communicate quietly rather than loudly, creating garments suited to urban life and serving as a protective layer for individuality.
A conceptual design and art direction project exploring the contrast between formal office life and its after-hours reality through a collar jacket and denim pants. Visual direction developed in collaboration with Korean agency RAM.
Project Scope/
Design Concept
Digital & Physical Prototyping
Art Direction & Vision
Team/
Art Direction: junseokbang
Photographer: bonli
Stylist: atomicnumbernine
Model: zephry_kim
Project Scope/
Design Concept
Digital & Physical Prototyping
Art Direction & Vision
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